Comments on: 2014 Digital Marketing Strategy > The In House View http://www.zazzlemedia.co.uk/blog/2014-digital-marketing-strategy/ We are a content and data led Content marketing, SEO consulting and social media agency Mon, 15 Jun 2015 14:25:00 +0000 hourly 1 http://wordpress.org/?v=4.2.2 By: simonpenson http://www.zazzlemedia.co.uk/blog/2014-digital-marketing-strategy/#comment-124 Mon, 25 Nov 2013 12:14:47 +0000 http://www.zazzlemedia.co.uk/?p=3510#comment-124 So what is your view on 2014? For me these are the key points of focus:

> Making social work from an ROI perspective, but measured not just on pounds and pence back but across more metrics.
> Putting digital PR at the centre of the content distribution plan and getting close to major influencers.
> Nailing paid content distribution as part of the overall content plan.
What are your thoughts?

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