Customer experience is playing a bigger role in the comsumer search journey. Users expect brands to be there, with the right content, the right answers and the right products, at the right time across every touchpoint.
With Google's forthcoming experience-related updates coming later in 2021, customer experience is going to be even higher on the agenda for search marketers.
That's why Zazzle Media, Stickyeyes and BrightonSEO have teamed up to provide a free on-demand training session, The In-house Marketer's Guide to Maximising your Customer Journey.
Delivered as part of BrightonSEO Spring 2021, experts from across the Stickyeyes Group will take you through a 90-minute self-guided tutorial, taking you through the search marketing and content strategy and tactics that will help you to optimise your brand's customer experience.
In the session, we will cover:
The entire training programme is available for free, on demand and is supported by downloadable guides that you can take away for future reference.
Get book your place, sign-up to The In-house Marketer's Guide to Maximising your Customer Journey
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