Self-Indulgence: The Poison That Will Kill Your Content eBook

Storytelling: Our eBook to help your content avoid the self indulgence trap.

Storytelling is an important part of our lives at every stage and it could – and should – be a vital part of of a business’ marketing strategy. But storytelling is more than just a buzz word and, in practice, is easily misunderstood.

The worst examples of storytelling fall into the trap of self indulgence. They talk to themselves and no-one else. For businesses this is deadly. No audience means no customer and no customer means no point.

In order to help you avoid falling into this trap we’ve worked on an eBook to explore this issue in full.

Within the eBook we:

  • define what a story is in the context of your business
  • look at how to tell a story and what aspects could undermine your efforts
  • explore how to get a richer picture of who you are writing for
  • get to the heart of why storytelling is important for a business

Download it, for FREE, right now by simply filling in your details.

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