The Simple Guide On How To Do Keyword Research

Keyword research is one of the most important aspects of an online strategy. It can either make or break your online success. You need to make sure you are targeting the right keywords that are releva

BrightonSEO 2015 - The Head Term is Dead Presentation

BrightonSEO is one of the biggest events in the digital marketing calendar and is frequented by Zazzlers. The 2015 event saw Zazzle MD Simon Penson take to the

Digital PR 101 – How to get more journalists to accept your content

How to get more journalists to accept your content – the holy grail of digital PR! Despite seeming like a pretty basic pre-requisite for digital PR execs, this is not actually as easy as it sounds.

Who Won Social this April Fools Day?

April Fools’ Day has become one of the most important dates in the social media calendar and this year has been no different.   Social media professionals will be either reaping the rewar

Brainstorming your way to Success

Yesterday afternoon in a sun-lit, graffiti adorned meeting room known as Tracey Island (yes, we know, we spelled it wrong) a disparate band of Zazzlers gathered around a pile of brightly coloured Post

Paid Social Audience Targeting: The Revolution Continues

The ability to specifically target a brand’s ‘perfect customer’ at the precise point a purchasing decision is about to be made is marketing Nirvana. That dream moved a step closer to being re